How Matech Studios Helped Launch a SaaS Platform for Destination Weddings and Group Events
DES partnered with Matech Studios to turn an event platform idea into a real product.
We led research, design, and development from scratch.
The result: a sleek, scalable platform that exceeded expectations.
Delivered on time, with full support and zero tech overwhelm.
THE client
Destination Event Solutions (DES) is a SaaS platform designed for hotels and independent planners who specialize in destination weddings and group experiences. Founded by an industry veteran with a successful track record in event design, DES was born from firsthand knowledge of the pain points in planning destination events.
When the idea for DES emerged, it was clear that building a tech product to address these challenges would require more than just a great concept — it would take strategic planning, technical execution, and a deep understanding of the industry. That’s where Matech Studios came in.
THE challenge
No Technical Co-Founder
Cecilia had deep industry experience but needed a tech partner to take care of the full product lifecycle — from discovery to launch.
Need for a Business Plan to Attract Investors
To fund the product, DES needed a compelling pitch for angel investors — including a strategy that blended hospitality expertise with technical scalability.
Validating the Product-Market Fit
With no precedent for a platform like this, it was essential to run a proper discovery process to ensure the product met real user needs and avoided unnecessary complexity.
High Expectations from Stakeholders
Launching a SaaS product with multiple stakeholders — founders, angel investors, and pilot customers — meant that timelines, professionalism, and outcomes had to be on point.
THE SOLUTION
Matech Studios partnered closely with Cecilia and the DES founding team to bring structure, strategy, and technical execution to the table. The process moved through three core phases:
Phase 1: Product Discovery & Strategy
Matech Studios led a comprehensive Product Discovery phase to clarify DES’s value proposition and define the MVP scope. Key activities included:
User Story Mapping: Understanding the workflows of hotels and planners to ensure the platform would solve their most pressing pain points.
UX/UI Prototyping: Creating clickable prototypes that brought the concept to life and allowed early feedback from potential users.
Business Model Support: Collaborating on a pitch-ready business plan that was used to attract angel investors.
This discovery phase ensured the solution was grounded in real-world needs and aligned with business goals.
Phase 2: Full Product Development
With a validated scope and investor support secured, Matech Studios built the DES platform with a focus on scalability, usability, and elegance. The initial release included:
A Mobile App for Couples: Enabling wedding couples to customize event experiences, track RSVPs, and share real-time updates with guests.
A Backoffice for Hotel Staff and Planners: Designed to help teams organize every detail, assign tasks, and streamline event management.
Communication & Task Tracking Tools: Connecting all parties involved and reducing last-minute chaos.
Phase 3: Launch and Market Entry
Matech Studios supported the launch process, working with early users to test, refine, and onboard the first hotels and planners. The platform is now in active use, with positive feedback from its initial customers.
the results
From Idea to Launch
DES went from concept to market in under a year, with a fully functional product already being used by its first customers
Successful Fundraising
With Matech’s support, DES secured the interest and backing of angel investors who saw the strength of the vision and execution plan.
Combining Industry + Tech Expertise
This project exemplifies what happens when domain expertise and software strategy align. Cecilia’s vision and Matech’s execution created a product that feels natural to its users and brings immediate value.
Scalable Foundation for Growth
The DES platform was built with scalability in mind, ready to support additional features, clients, and geographies as the business expands.
testimonial
From the very first day I shared my idea, the Matech Studios team began a market research plan and organized several meetings to define our needs. They quickly understood the concept and not only executed it but improved upon it, creating a much more professional and complete product than I had imagined.
Throughout the entire process, they met development timelines, provided continuous follow-up, and demonstrated a high level of commitment and professionalism. Without a doubt, their expertise was key to successfully bringing this project to life.
Thanks to this excellent experience, we have the confidence and enthusiasm to continue developing new projects together.
